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2023-03-31


How Robert Moog's electronic instrument changed modern music

Originally founded as R.A Moog Co in 1953, based in Trumansburg New York. Robert Moog set up his manufacturing company building theremin kits and modular synthesizer systems. By 1977 the company was known as Moog Music, Robert Moog collaborated with Herbert Deutsch to invent the most popular synthesizers to date.

Many changes occurred in the 1970's for Moog music with the take over of manufacture Norlin, the current owner of Gibson guitar company. Who set out and produced several more synthesizers under the label but sadly never inspiring to be as unique as the original founder's product. Robert Moog departed ways with the company in the mid-1970's claiming his exit due to poor management and marketing. The company later closed in 1986 after several set backs in management and sales.

Robert Moog started his own label Big Briar, producing Theremins under the name Etherwave. Extending the range to encompass analog-electronic musical instruments and effects pedals, later recalled as moogerfoogers. Joining forces with the Bomb Factory in 1999, Big Briar co-developed software modeled plug-ins based on the moogerfooger effect pedal lines and Pro Tools to keep the classic Moog sound.

In 2002 after claiming the Moog Music trademark in the U.S back, Robert Moog relaunched and changed his name back to Moog Music. Releasing the Piano-Bar, a Don Buchla design, which allowed the physical movement of the keys to be transferred to an acoustic piano with MIDI information being displayed. Later that year a modern day version of the Minimoog synthesizer was launched.

Marking his 50th anniversary year, Robert Moog released a Minimoog Voyager Anniversary Edition under his original name and trademark Moog Music.
Tag: moog, experimentalmusic, electromusic, syntheticeffects
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